Introduction to Social Media for Business
It's pretty fair to say that social media has the business world stumped.
Over 80 percent of businesses are not seeing a direct ROI from their current social media efforts, but more and more evidence is showing that those businesses are missing out on tremendous impacts from social media because they simply don't understand how to make it work for them, or even where they should be concentrating their efforts and marketing dollars.
That's no big secret, but when business people look at social media, they see relatively simple tools which should not be all that hard to use to achieve results, so there is a big gap between expectations and results.
Here's why - with the hundreds of thousands of social networks out there, each one contributes a set of small details to how to construct and execute a social media campaign successfully. When you combine all those details together, the social media suddenly seems very complicated and messy.
The reality though, is that social media does have some fairly standard rules for success, and by becoming familiar with what your real options are, what successful strategies look like and how you can monitor your progress in very real data, you can get solid returns on your social marketing investments.
What you will learn from Introduction to Social Media For Business:
When you consider that Forbes has stated that in the next few years every business will be a media business based on the fact that they will be much more heavily engaged in social media, online radio and online TV, all sharing engaging content, there is already a rush by businesses to get up to speed on this subject.
One recent survey showed that 82% of all American businesses plan to make major investments in social media in the next 6-12 months. Before your business makes that investment, make this one and learn what you need to know to make sure your social media budget is spent achieving your goals.
These basic concepts and tools will help from Day One and can have a dramatic impact on how you run your teams and your organization as a whole.
Our courses are delivered online with easy-to-use tools so we can get up and running right away.
We can also deliver professional on-site training for you and your teams, so please call 1.888.444.1235 to book an instructor and discover pricing opportunities for your team today.
Our next online classes will be:
Thursday-Friday April 18-19th, 2013 9am-5pm, Arizona Time.